growth · partnerships · revenue
John Osberg
Head of Growth & Partnerships · Buffalo, NY
Revenue-producing leader with 15+ years building partnerships and growth across technology, sports, nonprofit, and startup worlds. I've generated $6.5M+ in revenue, secured $1.5M+ in capital, and raised $1.5M+ for nonprofit causes. Today I run growth at MakeaCompany.ai and partnerships at Brandlete.
Experience
Co-founded an AI-enabled athlete development platform. Drive early-stage partnerships and pilots with clubs, coaches, and athletic organizations, and assembled the founding team.
Grew the active user base 9.8x in my first 6 weeks (12 to 117, +880%). Own the growth engine end to end: positioning, messaging, demand, and founder-led sales to signed customers. Build the GTM operating system and close strategic partnerships.
$325K+ in revenue outcomes and $775K in deal flow. Coached 40+ founders and executives, facilitated 150+ strategic introductions, raised $221K+ for nonprofits.
275% partner growth with 97% retention across 60+ accounts. $250K+ annually through sponsorships and multi-year partnerships with Michelob Ultra, Oakley, RLX, and more.
Built the client base 0 to 25+ enterprise and mid-market orgs. $3M+ in revenue across software and staffing, plus $500K in state economic development funding.
Landed DICK'S Sporting Goods, Golf Galaxy, Wegmans, and NYSGA, driving $3.5M+ across those relationships.